Whether you’re a Blue Chip friend, client or supply partner, you’ll either know or have at least heard of Kathy Lye, who was, up until recently our legendary Operations Director. After over 13 years with Blue Chip, Kathy has decided it’s

We have launched the TENA PharmacyHub - a first for No.1 bladder weakness brand TENA. This digital one-stop hub is exclusive to the Pharmacy channel, containing everything pharmacists need to maximise their sales. With over 14,000 pharmacies across the UK, this is

Karim has joined us from McCann Manchester, where he worked on accounts such as Magnet Kitchens, CrossCountry Trains and Miller Homes. He has extensive experience in delivering social, digital and in-store campaigns. Before McCann, Karim spent two years travelling and

Charley has joined us from Spectrum Brands where she worked across their Home and Personal Care brands. Charley has extensive experience in national shopper and experiential marketing activations. Before then, she was at N2O where she oversaw projects for brands

Have you seen our latest TENA on-pack promotion? Our bright pink stoppers are fixed to Discreet packs across major retailers, and shoppers are already really jumping at the chance to win their ‘I Will Be Me Moment’. We worked with one

What attracted you to Blue Chip? So many things – their previous work, their passion, their great people. I could tell before starting that this was the perfect place for me. Where were you before? At The fresh Group, working primarily on local

Following in the footsteps of Beeple, Giant Swan and FEWoCIOUS, sales activation specialists Blue Chip have created a series of Non Fungible Tokens (NFT) that they will be giving away to any clients who place briefs with them during April. The

Rebecca joins Blue Chip as Account Director to oversee the Essity account team, alongside Group Account Director Jess Harper. Rebecca joins from Toucan (latterly purchased by Once Upon a Time), where she developed and executed shopper marketing campaigns for brands such

We are delighted to welcome our latest team members Joe and Becki as part of our 2021 recruitment drive. They have already made a great impression and we would like to introduce them to you. JOE HORSFALL What attracted you to Blue

We are really proud to be part of the new inspiring WWF campaign from Cushelle. It’s estimated there are only 85,000 koalas left in the wild in Australia.* With the ongoing threats to koala populations, through climate change, bushfires and habitat loss,

We are so excited to announce the latest Kellogg’s Pringles display incentive is officially live.   As more and more of us work from home, a trip to the local convenience store for a sandwich and a snack is often

This was the insight that gave us the headline theme for our latest campaign for brand leader Braun Thermometers, which is live in pharmacies across Europe right now. Special packs of the ThermoScan® 7 include a free toy thermometer to help

Blue Chip is welcoming another new member to the team in the form of Senior Account Manager Josie Waller. Josie is joining to work predominantly on team Essity, alongside Group Account Director Jess Harper and Account Executive Martha Quarrie.Josie has an

Our latest pan-European campaign for Helen of Troy hair styling brand, Hot Tools, is live now.  Consumers in the UK, Ireland, Germany and Sweden who buy Hot Tools stylers in independent hair salons can be in with the chance of

Blue Chip are delighted to be working with McCormick to bring their hugely successful brands, French’s® and Frank’s RedHot® to life, helping to disrupt the shopper journey and engage their target millennial audience. Both French’s® and Frank’s® are leading American

There’s a particular type of parasitic wasp, Latin name Ampulex Compressa, that’s as brutal and precise as a trained assassin. After laying its egg on a common cockroach, it administers two precise stings to the cockroach’s brain. This leaves the cockroach with

Prior to 2020, whenever you stepped into a supermarket, what did you see? An overload of stuff for shoppers to digest… overwhelming amounts of media, products and stimulus that had all become part of the shopper experience. Recent events have pressed

My day starts at 07:00 with my seven-year old son, Edgar, entering my bedroom and gently encouraging me to wake up by climbing into bed and soothingly rolling round like a dog in a fresh pile of fox poo. I think

So, we’re all hitting our stride with this home working malarkey, so we thought we’d cast out to some of our chippers to share the key tips that are keeping them productive during lockdown. Here are our top picks. Nicky (Managing Director) Pro-tip for

**CLAXON SOUND** Florette have appointed us as their below the line agency for 2020, marking a fresh start for the brand – and a fresh category for us at Blue Chip. And what’s more, our first (and freshest) promotion with the

It’s been difficult to stop celebrating our latest appointment by Krispy Kreme, but with exciting new flavours to try every month, there’s a lot to celebrate… Not only is this the start of an exciting new working partnership but a rare

Our latest campaign for ambient prune juice brand Sunsweet is now live, implementing our POPAI-award-winning ‘bus stoppers’ on pack and giving shoppers the chance to win a Fitbit Versa. We were tasked with creating a cost-effective and simple campaign that married