Parasitic Wasps, Zombie Cockroaches & the Importance of Marketing in a Downturn
There’s a particular type of parasitic wasp, Latin name Ampulex Compressa, that’s as brutal and precise as a trained assassin. After laying its egg on a common cockroach, it administers two precise stings to the cockroach’s brain. This leaves the cockroach with
Why You Need to Look at Shopper Media Through the Retailers’ Eyes
Prior to 2020, whenever you stepped into a supermarket, what did you see? An overload of stuff for shoppers to digest… overwhelming amounts of media, products and stimulus that had all become part of the shopper experience. Recent events have pressed
How Working from Home is Working Out for Us Lot
So, we’re all hitting our stride with this home working malarkey, so we thought we’d cast out to some of our chippers to share the key tips that are keeping them productive during lockdown. Here are our top picks. Nicky (Managing Director) Pro-tip for
