A World First as Blue Chip Offers FREE NFT with Every Brief Received in April
Following in the footsteps of Beeple, Giant Swan and FEWoCIOUS, sales activation specialists Blue Chip have created a series of Non Fungible Tokens (NFT) that they will be giving away to any clients who place briefs with them during April.
The images, which can be viewed here on leading NFT distributed network OpenSea, feature Client Development Director Ian Morgan dressed in a wet suit and jumping with abandon onto a large clipart bandwagon.
They represent, the agency believes, the first sales promotion of its kind to use digital collectibles.
‘We felt that what clients really needed was more digital stuff that, on the face of it, looked potentially interesting, but that when you pulled back the veil of hype and examined it closely, was largely lacking in any true value,” said Managing Director Nicky Thompson.
“This is an exciting time for the agency,” continues Business Development Director Sal Thomas. “Traditionally we’ve used the rather old-school methodology of solid strategic thinking coupled with award-winning creative to generate interest in our services.
But then someone drew our attention to a gif of a monkey falling from a tree after poking its own bum hole and we thought who needs an MBA when you can have an NFT?”
The artworks will be going on sale on May 1st for 10 ETH each (that’s £12,916 at time of writing) but any marketers wanting to steal a march on that can claim one for themselves at any time throughout April.
To secure one of the newly minted artworks, just contact Ian Morgan or Sal Thomas on 0161 833 4300, quoting APRIL01.
About Blue Chip
Blue Chip is an award-winning activation agency, specialising in shopper and promotional marketing campaigns that trigger sales in the here & now and help to build brand preference over time.