Our Magnificent Seven Perform MAArvellously
It is with extreme pride that we can reveal the results of this year’s MAA Diploma in Integrated Marketing.
There were distinctions all-round in our London office as Kit Sheppard and Jayne Edwards were awarded top honours, with Jayne even taking home a bottle of champers when it was announced she was the top performer in her class.
Meanwhile up north, Manchester Chippers Victoria McNaughton, Alice Moseley, Anna Morrison and Laura Howells all performed brilliantly, gaining merits in the course, with Planning Exec Ben Blackbourn just pipping them at the post with the agency’s third distinction.
Given the team also had to hold down their busy day jobs whilst intensively studying for the course, all the results are outstanding.
The Diploma, a formal qualification created by the Marketing Agencies Association (MAA), has been specifically designed to give candidates the best possible training across all aspects of integrated marketing.
Taking 6 months to complete, it entails a combination of interactive seminars with eminent industry experts, questions to complete, a comprehensive reading list and a set brief demanding the team produce a complete strategic and creative campaign for the brand Rekorderlig.
Speakers this year included the legendary Drayton Bird and Google Strategist and former Ogilvy Planning Director Julian Saunders.
“We are naturally delighted with this result,” says Client Services Director Ian Morgan. “I strongly believe our team of Blue Chippers are some of thebest-trained people in the industry, which means better thinking, better execution and a better experience for all of our clients.”
If you’re interested in the course, why not take a look at this short video we created about it.