Cushelle & Blue Chip Create Zooper Duper On-Pack

5th June 2017

Get your explorer’s hat on as Cushelle are giving shoppers the chance to win a Zooper Duper family day out at a zoo of their choice this Summer.

The latest on-pack promotion for the brand looks to provide much sought-after value for families as the school holidays approach, a time when mums in particular are looking for activities to keep the children and family entertained.

Winners will visit the zoo or animal attraction of their choice and be treated to an extra special opportunity to step behind the scenes to get up close and personal with the animals.

Each winning package will include a family admission ticket to a zoo of their choice, a customised experience with the animals PLUS a one night stay close to the selected zoo. With over 20 locations across the UK and Republic of Ireland to choose from, there’s sure to be something for everyone’s tastes.

On pack between 5th June and 27th August, anyone buying a pack of Cushelle can enter into a prize draw to win one of the daily prizes, with a final catch-all draw on 30th November.

Every entry will also receive a £10 / €10 experience voucher to be redeemed against a host of other zooper family fun experiences across the UK.

There are 5 million promotional packs across the 8 different Cushelle products. All consumers need to do to enter is find their promotional code on the inside of the packaging, enter online at the dedicated microsite and complete their details.

“With more and more youngsters preferring to watch Planet Earth rather than the X Factor, we knew interest in the natural world was at an all-time high,” says Junior  Account Manager Lauren Roberts. “By offering a daily chance to actually meet the stars of documentaries like this we anticipate a huge interest in the promotion and look forward to meeting the winners.”

To further drive standout, shoppers will be treated to several limited edition pack designs featuring different animal patterns. Keep an eye out for them in store now.

And for more information about the promotion, the prizes and the zoo locations, visit www.cushellezooperduper.co.uk.