WE DRIVE PEOPLE TO POSITIVE ACTION

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Why? Because we’re people people.

Whether you’re targeting shoppers, consumers or businesses, no-one wakes up and suddenly decides to buy your brand or use your service.

They’re thinking about their family, their friends, jobs, money, traffic, getting the kids ready, their plans for the weekend…
basically anything but your brand.

It is our job to understand what makes them tick so that you can deliver the value they’re looking for at the perfect time for them.

WE'RE OMNI-CHANNEL MARKETERS

From sofa to store, we’ll help you pick the right mix of touchpoints, content and comms to reach your audience and guide them to positive action.

Whether that’s via promotional, retail, digital, mobile, experiential, direct, social or partnership marketing, we’ll help you reach your audience in the most effective and cost efficient way possible.

OUR WORK

We’ve earned an enviable reputation for results and won over 100 awards for effectiveness.
Here are just a few of our recent campaigns.

PRAISE

NEWS

Read up on our latest campaigns, case studies and what we’ve been up to at Blue Chip.

9th November 2017

We Deliver FREE Friends & Family Cinema Passes for O2 Customers this Christmas

With Christmas just around the corner, the O2 account team at Blue Chip have been working on something very special. Off the back of a brief from the Pay Monthly …

9th November 2017

Win Big With O2’s Festive ‘Find a Fortune’

Blue Chip have worked closely with O2’s Pay As You Go team on driving new customers and increasing top ups for a number of years. But with customers strapped for …

31st October 2017

Blue Chip Campaign for Braun Thermometers Hits Fever Pitch

Blue Chip have created Braun’s first ever on-pack promotion, now live across eight European countries.  The promotion offers a free £20 personalised Photobox wall calendar with every thermometer purchased, with …

31st October 2017

Whitworths Appoint Blue Chip to Launch Bright Little Nuts

Whitworths, the UK’s leading supplier of high quality dried fruit and nut snacking products, has appointed Blue Chip to help launch its new ‘Bright Little Nuts’ brand.  Bright Little Nuts …

5th September 2017

Kodak Appoints Blue Chip for Smartphone Strategy

Blue Chip are pleased to announce that they have been appointed by The Bullitt Group Ltd to work across their KODAK Ektra smartphone handset which launched in the UK back …

4th September 2017

O2 & Monzo Unite to Target Students

Blue Chip are pleased to announce the launch of a new partnership campaign bringing together their long-standing client O2 and the innovative mobile banking service Monzo. The partnership will see …

1st August 2017

Bodyform Launches Collectible Tin Promotion

Bodyform are rolling out their highly successful FREE TIN promotion this Autumn/Winter, with Blue Chip designing each of this year’s tins for the UK. Working alongside brand owner Essity, we’ve …

5th June 2017

Cushelle & Blue Chip Create Zooper Duper On-Pack

Get your explorer’s hat on as Cushelle are giving shoppers the chance to win a Zooper Duper family day out at a zoo of their choice this Summer. The latest …

5th June 2017

TENA Treats Gives Shoppers a 1 in 3 Chance to Win

After the huge success of last year’s TENA Treats campaign, Blue Chip have once again been working with SCA to deliver a bigger and better offer for 2017. This year’s …

25th May 2017

Gourmet Society Partnership Drives Sim Sales for O2

Blue Chip have created a promotional partnership between O2 and the Gourmet Society to help drive sales and activations of online sim packs. Customers ordering an O2 sim pack online …

15th May 2017

Time for a Brand New Dawn at Blue Chip

Blue Chip continues to expand its account handling team with the appointment of Dawn Hulley, a hugely experienced Senior Account Director who has recently relocated to Manchester. Dawn joins the …

3rd May 2017

Award-Winning Star Trader Digital Platform Taken to Next Level

Despite having already taken the coveted title of O2’s most profitable acquisition channel, Blue Chip are always looking to push the boundaries of O2’s Star Trader platform. In addition to …

VIEWS

Download our latest white papers, opinion pieces and inspirational info digests.

category management, range reviews, promotional marketing, blue chip

In ‘5 Ways to Ensure an All-Star Performance at the Next Range Review’ you’ll discover the insider tips on speaking the buyer’s language and getting, and staying, on shelf.

Download
forget big data, blue chip, blue chip marketing

‘Forget Big Data: How You Can Join the Consumer-Centric Party Right Now’ uncovers how to create marketing that moves, without the need for a super-computer.

Download
experiential marketing agency

‘Avoid the Financial Black Hole of Experiential’  will help you develop highly creative campaigns that effectively engage and also give you value for money.

Download
fixed-fee promotions

‘Risk-Free Ways to Drive Customer Acquisition and Save You Money’ explores how fixed-fee promotions can attract customers and may even save you £millions.

Download
Seen_Jan_Views

‘SEEN’ is our quarterly collection of inspirational campaigns from around the world. Download the latest edition now. And do let us know what you think!

Download

Unlock the spending power in the UK’s forgotten generation. ‘Mind the Gap’  explores why ignoring the over 50’s could be costing your brand dearly.

Download

GET IN TOUCH

If you’re interested in how we can drive your consumers to positive action, give us a call. Better yet, pop in for a cuppa.

MANCHESTER
Blackfriars House, Parsonage
Manchester
M3 2JA
Call Ian on 0161 833 4300
LONDON
43 Whitfield Street
Fitzrovia
W1T 4HD
Call 0207 998 0110
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